If you’re a business owner looking to skyrocket your profits, this is for you.
Let’s be honest. Most people aren’t built to run a business. The amount of stress, brain power and focus it takes to most will seem overwhelming, but only the STRONG ones will see it as a challenge. When you research some of these STRONG, successful entrepreneurs and business owners, who won the challenge, you learn a couple secrets.
3 to be exact.
After studying some of these top entrepreneurs, I finally understand the top 3 most crucial secrets that all successful business owners do that the losers don’t. Let’s get into it.
Chasing a GHOST
We are all guilty of wanting to sound intelligent, so we use BIG words in hopes the customer will think so.lol There’s nothing wrong with stepping up your vocabulary, but when it comes to marketing your business, there’s one mistake 99% of owners make……..
people have no fucking idea what those words mean.
It’s just better to speak to them with normal everyday terms.
Greeting example:
EX 1: Hey, I’m a Senior marketing consultant with expertise in several fields like Websites, SEO, Ad sets and email campaigns. What can I do for you?
Or
Ex 2: Hey, I attract customers for business owners. Could I be of assistance?
Most people don't know what an SEO or Ad sets are, but they know they want to get more customers.
Try it. I bet you it works.
Talking just to TALK
When you’re strolling through the mall, there's a shit ton of people trying to get you to spend money with large signs saying
Discounts
% off
BOGO
but you walk right by them. WHY?
Because they don’t interest you. The message wasn’t targeted to you to make you care.
Each sign should be targeted to a specific type of person and I mean down to what their favorite Tv show is, if possible.
It is MANDATORY to have a Target Audience
Example
Ex 1:
Target audiences are the younger generation with the need for speed/racing.
EX 2:
A mid 30’s and above with love for long travel. They will possibly have a wife.
Bring it to LIFE
As we grow in this generation of Social Media, one thing is guaranteed. Content is KING. Apps like IG and TikTok are taking over. It’s all VIDEO and IMAGES. No one even cares about writing a script. People want to visualize what you're saying, so IMAGE is NECESSARY. Bring it to life. Let the customer's imagination take off. Just look at the images in this article. The words explain what I'm saying but the images made the dots connect fully.
So when doing any type of marketing, always speak normal, think of who you are talking to, & always have an image or video to bring it to life.
Now, go and become a top earner. If you have any questions about the 3 tricks, contact us at here
Til next time,
Sir Roosevelt
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